“Valensas has joined MMA to help grow mobile marketing industry”
The Mobile Marketing Association (MMA) is the premier global non-profit trade association representing all players in the mobile marketing value chain. With more than 700 companies, MMA members include agencies, advertisers, developers, device manufacturers, carriers and operators, as well as any company focused on the potential of marketing via mobile devices.
Since the launch of the first smartphone Valensas has been developing solutions inherently helping the mobile industry grow and create opportunities for marketing. Through membership Valensas aims to bring wider technological perspective to MMA and help gain global knowledge of technology trends and development challenges lying ahead of the industry. As an active member of MMA Turkey and the EMEA Region we aim to assist marketers better understand and overcome development related issues to create more field for creativity. The ever engaging consumer requires marketing and technology to work closer, we position ourselves as technology enablers helping marketers better serve mobile consumers.